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Cincinnati Charity Offers to House Immigrant Kids

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Cincinnati Charity Offers to House Immigrant Kids
charity-public-relationThe debate about what to do with tens of thousands of Central and South American children who have defected to America and are hoping to receive asylum as refugees continues to rage in Congress, the media, and across our social and cultural lives.

While partisans and interest groups on both sides of the political aisle have chosen sides and drawn lines in the sand,

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How Advertising Has Evolved In The Digital Age

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How Advertising Has Evolved In The Digital Age
technologyOver the last few years, more companies have been shifting their budget towards digital media. This resulted from people’s shopping habits going digital and better targeting options becoming available to marketers. But the question is how companies are actually spending their money. According to studies, many companies are investing as much as seventy percent into digital marketing. ...
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Leveraging the Power of Social Charity

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Leveraging the Power of Social Charity
social-charityCharitable giving via social media is up (again), and Ronn Torossian says organizations of every size need to be paying attention. In fact, across the ‘net, millions are being donated every day by givers with only a passing connection or limited understanding of the cause. Their generosity is very real and very heartfelt, but ...
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Giving is Up: Donate & Give Back

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Giving is Up:  Donate & Give Back
donating-charityWhile it has never quite vanished, giving in the United States dipped during the recent recession. But, according to reports published in Giving USA 2014, charitable giving in the United States is heading in a positive direction, up nearly 5% over last year. All in all, this is positive news for charities who have been hoping that giving would get back to pre-recession ...
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Online Giving in the Wave of the NOW!

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Online Giving in the Wave of the NOW!
online-charity-donationsAccording to the Non Profit Times, residents of Seattle, Washington gave more online than residents of any other U.S. city. By the numbers, they donated more than $53,542 PER THOUSAND residents for a total generated of $33.2 million dollars. These numbers come from the Most Generous Online Cities 2013 Report, but Ronn Torossian says those numbers represent much more than who gives the most.

Donating to Charities Online

There is ...

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Why Charities Still Need PR in the Media Age

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Why Charities Still Need PR in the Media Age
charity-public-relations

Although it seems like the age of the internet would make garnering charitable support easier, in truth the challenge is even more daunting. The Web has opened the door for thousands of charities and non profits to plead their case before prospective endorsers, and it can be difficult to be heard amid the clamor.

Unfortunately, some charitable organizations think ...

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Online Donations to Charity and How they are becoming Standard

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Online Donations to Charity and How they are becoming Standard
donating onlineAccording to the Non Profit Times, residents of Seattle, Washington gave more online than residents of any other U.S. city. By the numbers, they donated more than $53,542 PER THOUSAND residents for a total generated of $33.2 million dollars. These numbers come from the Most Generous Online Cities 2013 Report, but PR Executive Ronn Torossian 5WPR CEO says those numbers represent much more ...
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Leading a Charity, Non-Profit Public Relations Tips

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Leading a Charity, Non-Profit Public Relations Tips
leading-groupThe non-profit sector has a major need for strong and capable leadership–vision casters and administrators who can take an idea or a cause, develop a team, and turn these tools into a self sustaining powerhouse.

 

 Want to lead a charity? Here’s what your team expects from you

 

Leading at the non-profit level may seem easier than in a traditional “dog eat dog” for-profit environment, but assume ...

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Why do People Work for Non-Profits?

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Why do People Work for Non-Profits?
non-profit-public-relationsRecently, national charity watchdog, Non Profit News, published its list of the “best non-profits to work for.” Ronn Torossian CEO and Founder of 5W Public Relations wondered what criteria the publication used to determine its winners, and how that work environment translated to success both in public relations, and in the marketplace.

Right out of the gate, ...

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Your House Under Water – Climate Change

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Your House Under Water – Climate Change
climate-change-prThe climate change “debate” continues to rage. You can see, hear, or read the conversation just about everywhere. And, Public Relations Executive Ronn Torossian points out, for the most part, the conversation is less about facts, and more about successful consumer PR. People do not understand all the science, and they have little time to gather and read all the research, so they ...
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