The Ronn Torossian Foundation was founded by 5WPR CEO Ronn Torossian
We’re currently living in a world that’s gradually shifting towards digital. Businesses need to make this shift as soon as possible if they want to see growth and success. Self-service It’s fairly common these days for customers to want to access services from their providers on their own, because it’s convenient to be able to…
Nonprofit organisations can benefit immensely from a good public relations in furthering its cause. Good and effective publicity not only raises awareness of their cause, mission and services, but it can also help raise money and attract volunteers. Due to the nature of the organisation, non-profits typically have low PR and marketing budgets. Additionally, due…
More and more businesses are starting to realize that public relations are a very powerful tool, especially when it means that the company is going to be working with the right kind of management. These businesses can quickly and easily improve the image that they have with their customers and target audience. Having an improved…
The year 2020 will go down in history as one that brought about numerous changes in so many areas. Between a pandemic, demonstrations about racial equality and police reform, and a hotly disputed presidential election, a day rarely passes where all three of these topics aren’t in the news. Changes have also been commonplace among…
Ever since he went public with the diagnosis that he had Parkinson’s disease, actor Michael J. Fox has been the face of the movement to find a cure for the devastating medical condition. Fox has been out in public as much as possible, speaking, acting, writing, getting the word out. He is hoping to educate…
“We wear so many hats within one day, one week, one lifetime,” said Riz Ahmed, British Emmy Award-winning actor, and rapper. The same can be said of CMOs whose roles have morphed and transformed greatly in the past five years. Where marketers once had the sole task of building and maintaining a brand, they now…
A popular unattributed meme about social media goes like this, “I log back off because I’m bored. I log back in in five minutes because I’m bored.” Like it or not, social media is big and will be around a long time. A survey of 1,028 consumers and 1,003 marketers just before the pandemic was…
The off and on COVID-rules and restrictions in some areas have created confusion and havoc among some brands trying to restart their marketing. Some things are clear no matter when sanctions are eased or restricted. One is that more consumers are expected to rely on digital devices to search and shop. Another is that more…