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The Ronn Torossian Foundation was founded by 5WPR CEO Ronn Torossian

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digital strategy 5wpr

Digital Strategies for Growth

Posted on October 5, 2020October 6, 2020 by Ronn Torossian

We’re currently living in a world that’s gradually shifting towards digital. Businesses need to make this shift as soon as possible if they want to see growth and success. Self-service It’s fairly common these days for customers to want to access services from their providers on their own, because it’s convenient to be able to…

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non profit public relations

PR Tips for Nonprofits

Posted on October 1, 2020October 1, 2020 by Ronn Torossian

Nonprofit organisations can benefit immensely from a good public relations in furthering its cause. Good and effective publicity not only raises awareness of their cause, mission and services, but it can also help raise money and attract volunteers. Due to the nature of the organisation, non-profits typically have low PR and marketing budgets. Additionally, due…

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new york pr firm

Advantages to Working with an NY PR Firm

Posted on September 25, 2020September 25, 2020 by Ronn Torossian

More and more businesses are starting to realize that public relations are a very powerful tool, especially when it means that the company is going to be working with the right kind of management. These businesses can quickly and easily improve the image that they have with their customers and target audience. Having an improved…

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2020 09 10 13 20 unsplash.com

Innovation for These Times

Posted on September 10, 2020September 10, 2020 by Ronn Torossian

The year 2020 will go down in history as one that brought about numerous changes in so many areas. Between a pandemic, demonstrations about racial equality and police reform, and a hotly disputed presidential election, a day rarely passes where all three of these topics aren’t in the news. Changes have also been commonplace among…

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podcasting

Fox Foundation Hoping to Grab Attention as Podcasting on the Rise

Posted on August 24, 2020August 24, 2020 by Ronn Torossian

Ever since he went public with the diagnosis that he had Parkinson’s disease, actor Michael J. Fox has been the face of the movement to find a cure for the devastating medical condition. Fox has been out in public as much as possible, speaking, acting, writing, getting the word out. He is hoping to educate…

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cmo public relations

The Transformation of CMOs

Posted on August 17, 2020August 17, 2020 by Ronn Torossian

“We wear so many hats within one day, one week, one lifetime,” said Riz Ahmed, British Emmy Award-winning actor, and rapper. The same can be said of CMOs whose roles have morphed and transformed greatly in the past five years. Where marketers once had the sole task of building and maintaining a brand, they now…

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social media

Social Media: Here to Stay

Posted on August 12, 2020August 12, 2020 by Ronn Torossian

A popular unattributed meme about social media goes like this, “I log back off because I’m bored. I log back in in five minutes because I’m bored.” Like it or not, social media is big and will be around a long time. A survey of 1,028 consumers and 1,003 marketers just before the pandemic was…

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new normal

A New, New Normal?

Posted on August 7, 2020August 7, 2020 by Ronn Torossian

The off and on COVID-rules and restrictions in some areas have created confusion and havoc among some brands trying to restart their marketing. Some things are clear no matter when sanctions are eased or restricted. One is that more consumers are expected to rely on digital devices to search and shop. Another is that more…

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