The Ronn Torossian Foundation was founded by 5WPR CEO Ronn Torossian
Too much passion and enthusiasm can sometimes turn an important message into an overwhelming mess. In this article, the 5W Public Relations CEO offers several guidelines to help you explain without inundating. Most people involved in any nonprofit enterprise joined up because they care deeply about the cause in question. This can be the core…
Have you decided to join the 21st century and begin using social media networks to benefit your nonprofit? That’s fantastic. Now all you need to do is carve some time out of your day to get started. START SMALL It can be a bit daunting getting started so there’s a temptation to say you just…
Nonprofit organizations serve as an inspiration not only to those they help but to the tireless volunteers and employees who give their time to the cause. Whether you’re the parent of a child who benefits from an afterschool program funded by the car donation charity Kars for Kids, or whether you are one of the…
One of the best ways for many nonprofit PR campaigns to get healthy and stay healthy is to connect well with committed activists. In this article, 5WPR CEO Ronn Torossian talks about how charities can seek to connect with activists in a meaningful way in 2013. Ronn Torossian states that, when trying to engender support…
You’ve been engaging audiences via Twitter, Facebook, LinkedIn, and Google+ and doing quite well thank you, when along comes Klout. Of course, you can’t help but wonder: what is Klout? Is it something you need for your nonprofit?It appears that the jury’s still out. Klout is a social media networking tool that measures your influence…
If you are new to the idea of social media as a means for promoting your nonprofit, you may find it difficult to know how to begin. Should you start with Facebook or Google+? Should you start a blog, join Twitter, or open an account with LinkedIn? The answer is an emphatic yes: all of…
You’ve decided: you want to purchase Facebook ads for your nonprofit organization. But what is the best, most efficient way to make use of this unique form of promotion? How can you use Facebook advertising to meet your nonprofit goals? Maximize your investment. It’s not enough for people to see your ad, you need them…
Facebook is a world of cat photos and Instagram is a world of lunch photos. It’s something we all love to joke about. But sharing the right stuff, the right way, and at the right time is crucial when it comes to nonprofit organizations. Here are some tips to help you figure it all out:…